Current Issue

1.Hegemonic Masculinity: A Social Pattern as Portrayed in Literature

Author : Dr. T. Menaka


Keywords : Hegemonic Masculinity, social set up, weaker sex, gender gap, typeset of male






2.A Case Study of the Consumer Satisfaction of Dental Care Products

Author : Dr. D. Elanchelian


Keywords : Consumer buying behavior, Fast moving consumer goods (FMCG), consumer attitude, brand awareness






3.Assessment of Mgnrega in Enhancing Employment and Livelihood Stratergy of Tribals with Special Reference to Nilgiris District

Author : Dr. C. Mythili, Dr. Hemasrikumar, Mrs. G. Nithya *


Keywords : employment, livelihood, tribals, Nilgirigs






4.Marital Disharmony in Anita Desai’s Cry, the Peacock

Author : S. Rajkumar


Keywords :Gender equality, Disengagement, Marriage, Contrariness, Passionate, Mental Issues






5.Inequality, Poverty and Democracy - The Paradox of South Africa

Author : Mr.Phillip Nyasha Fungurai


Keywords : Democracy, Inequality, Poverty






6.Trans-National Migration For Human Development The Dhivehi Diaspora in Kerala

Author : Sheeja Beevi H


Keywords : Transnational, Migration, development, diasporae






7.A Descriptive Study on Attitude of Generation Z towards Green Behaviour

Author : Shwetha G Y


Keywords : Gen Z, Green Behaviour, Sustainable Future






8.Images of Self and the Other in U.R. Anandamurthy’s Samskaara

Author : Arathi Unni


Keywords : self, people, psyche, society






9.A Comparative Study of Financial Performance of Urban Cooperative Banks in Bidar, Karnataka

Author : Dr. PR Ramakrishnan , Prashanth Rao K


Keywords : Urban Cooperative Banks, financial performance, predictions, Bidar, Karnataka